As I Am

The history: Mel and Alyse started As I Am with a shared passion for turning all their imaginative, confetti-filled ideas into badass creative shit! This Australia-based clothing line is driven to inspire others to be authentically themselves through fun, fierce fashions that pull inspiration from music festivals, mermaids, playful materials and everything that sparkles.

Why we love them: As I Am combines 90s vibes with contemporary festie style for looks that are visually striking and original with a sexxy playful edge.

One phrase: For the fluff, sequin, and sheer obsessed

Known For: AsIAm Dresses, AsIAm Skirts, AsIAm T-Shirts, AsIAm Bodysuits, AsIAm Flares, AsIAm Cage Tops, AsIAm Robes, AsIAm Ruffle Pants

The size chart below is not specific to brand types but a general guideline for you to follow. When reading the description of a style, look for words like 'fitted', 'loose' or 'baggy' to get an understanding of how the style fits. We all shop here so contact us if in doubt about your size!



Measure loosely around the fullest part of your bust, with the tape straight across and your back, bringing it to the front. This is your bust measurement.


Wrap a measuring tape around your natural waistline, making sure to keep the tape parallel to the ground. This is your waist measurement.


Wrap a measuring tape around the fullest part of your hips, making sure to keep the tape parallel to the ground. This is your hip measurement.


Slip on your favourite pair of jeans that fit you best. Take your tape measure and carefully measure the length of from the crotch seam to the bottom of leg. This is your inseam measurement.