The history: Cheap Monday is a badazz label created in Stockholm, Sweden back in 2005 with the sole purpose of selling well-made denim at an affordable price. This idea flourished amongst the fashion scene and since then, the brand has started selling full scale of products ranging from jeans to accessories to swimwear. Today Cheap Monday can be found in over 35 countries and in about 1800 stores worldwide!
Why we love them: These guys have climbed their way to international status without the use of traditional marketing and have always managed to maintain awesome and affordable pieces that compete with high-end brands in quality and in attitude.
One phrase: Simple and sexxxy silhouettes at crazy-cool prices