The history: After working for high retailers, Samantha Crutchlow moved to Hong Kong and fell in love with the manufacturer experience. She saw the dope story and fusion between East and West -- so began OKAYLA in 2016. Inspired by iconic sportswear and Asian references, this youthful and active womenswear brand pushes boundaries with exaggerated shapes while keeping it cool AF.

Why we love them: We love inclusivity, plus the idea of a union between East and West has us screaming! Totally fresh and still hella stylish fer our dolls.

One phrase: MORE LIFE.

Known For: OKAYLA sportswear, OKAYLA sports luxe fashion, OKAYLA hoodies, OKAYLA jumpsuits, OKAYLA t-shirts, OKAYLA joggers, OKAYLA dresses

The size chart below is not specific to brand types but a general guideline for you to follow. When reading the description of a style, look for words like 'fitted', 'loose' or 'baggy' to get an understanding of how the style fits. We all shop here so contact us if in doubt about your size!



Measure loosely around the fullest part of your bust, with the tape straight across and your back, bringing it to the front. This is your bust measurement.


Wrap a measuring tape around your natural waistline, making sure to keep the tape parallel to the ground. This is your waist measurement.


Wrap a measuring tape around the fullest part of your hips, making sure to keep the tape parallel to the ground. This is your hip measurement.


Slip on your favourite pair of jeans that fit you best. Take your tape measure and carefully measure the length of from the crotch seam to the bottom of leg. This is your inseam measurement.