Oliver Logan

The history:With over 10 years designing premium denim for other major brands, Oliver Logan knows his way around a good pair of jeans bb! Logan spent his career seeing the differences and impact of fashion factory production facilities. Using his career knowledge, Logan knew how to make a better impact on the world by cultivating a sustainable premium denim brand by using ethical fabric mills and factories worldwide.

Why we love them:All tha dolls love a good pair of jeans without tha guilt bb!

One phrase: Indigo Runs Through Our Veins

Known For: Sustainably Made Jeans, Premium Denim, Comfortable Jeans, High Waisted Jeans, High Rise Skinny Jeans, Boyfriend Jeans
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SIZE GUIDE

The size chart below is not specific to brand types but a general guideline for you to follow. When reading the description of a style, look for words like 'fitted', 'loose' or 'baggy' to get an understanding of how the style fits. We all shop here so contact us if in doubt about your size!

MEASUREMENTS
TOPS
BOTTOMS
SHOES

BUST

Measure loosely around the fullest part of your bust, with the tape straight across and your back, bringing it to the front. This is your bust measurement.

WAIST

Wrap a measuring tape around your natural waistline, making sure to keep the tape parallel to the ground. This is your waist measurement.

HIPZ

Wrap a measuring tape around the fullest part of your hips, making sure to keep the tape parallel to the ground. This is your hip measurement.

INSEAM

Slip on your favourite pair of jeans that fit you best. Take your tape measure and carefully measure the length of from the crotch seam to the bottom of leg. This is your inseam measurement.