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The history: Sanrio has being creating smiles for over 40 years, starting with a simple, cute, creative character concept that became an icon, and household name, and known around the world as Hello Kitty. From there, the spring boarded into more character, concepts and, creating a unique collection that relates to everyone designed for gifting to yer family and friends. Sanrio believes that a gift is more than just a gift. Rather, a gift is a means of expressing our heartfelt feelings for others.

Why we love them: We love Hello Kitty and all of her friends, need we say more? They are always creating new characters and merch from stationary to life size plushies (even TV shows!) And we love following and collecting all of our favorite sanrio goodiez and want to share them with everyone!

One phrase: Small Gift, Big Smile

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